Market friction is at the heart of all entrepreneurial opportunity Subscribe to the Smith Sense Podcast: — iTunes. — Stitcher. — Spotify. — Overcast. — Download. Market friction is at the heart of all entrepreneurial opportunity. When you’re looking for a business idea, consider the things that keep people from doing what they want to do. The current product or service might be too time consuming, too expensive, or too confusing to use. Often, there’s a technology solution.
Market Friction
Market Friction
Market Friction
Market friction is at the heart of all entrepreneurial opportunity Subscribe to the Smith Sense Podcast: — iTunes. — Stitcher. — Spotify. — Overcast. — Download. Market friction is at the heart of all entrepreneurial opportunity. When you’re looking for a business idea, consider the things that keep people from doing what they want to do. The current product or service might be too time consuming, too expensive, or too confusing to use. Often, there’s a technology solution.